Definition of Public Information Programs

Public information includes planning and developing a process with clearly defined procedures to gather and provide accurate, timely, and accessible information on the event as it approaches or as it has occurred. Information may include evacuation plans, alerts or warnings, and other pre-disaster or post-disaster directions, instructions, or simply updates on the event status. All internal functions such as public safety and public works must understand the details of the event.

This information is distributed to a variety of audiences, including:

  • Staff
  • The media
  • Incident victims
  • The general public
  • Elected officials
  • Community leaders
  • The business community
  • Community service agencies
A Public Information Officer speaking to a member of the press